In this week’s episode of “It’s A Dog’s Life,” we got the opportunity to sit down with Krysta and Jeff – owners of Bruce & Willys.

When CBD Dog Health supplies there products to stores to sell, we don’t just hand them off to anybody. We make sure to handpick the people that have the same beliefs and values as we do. People and stores like Bruce & Willys.

Krysta and Jeff do the same – do their research and homework to make sure the products they’re selling in their store are natural and healthy for our pets. They won’t sell anything they wouldnt give to their own dogs.

“We do the homework so you don’t have to.”

The Beginning Of Bruce & Willys

Even though Krysta and Jeff are the owners, they like to call Bruce & Willy (their dog’s) the CEO’s – since they’re the reason this all began.

Krysta’s journey began becoming a vet tech in conventional medicine. She is thankful for what she learned, but Kyrsta quickly realized she had a different path. Seeing pets being prescribed antibiotics, apouqel, and so many other unnecessary medications every day, Kyrsta found herself questioning certain techniques.

“They didn’t even ask what they were feeding their dogs.”

Being the only one at the clinic that fed her pet’s raw fresh diets, other colleagues didn’t support her. She knew this is not where she belonged.

Then, Krysta met Jeff. Jeff is a strong believer and influencer for natural healing. When he first started learning from Krysta for his dog, Willy – everything changed!

“It’s like comparing a Mcdonald’s burger to a Gourmet restaurant burger. It’s not the same.”

Jeff is a true advocate for fresh raw diets and variety! You can’t compare fast food to healthy home-cooked meals. Just like you can’t compare dry cheap kibble to homemade raw meals.

Jeff and Krysta knew they had to share their knowledge and bring natural products to the public. After finding the perfect location in Geneva, Chicago – Bruce & Willys was born.

Finding the right product

“I want customers to walk into our store and not have to look at the ingredients.”

Stores like Bruce & Willys do all the research so you don’t have to. It’s nice knowing there are companies and leaders like Kyrsta and Jeff that make sure every single product in their store is natural and safe for our pets.

And sometimes this research includes experience. Krysta’s dog bruce was experiencing many issues and she did her homework to find out CBD would help. But unfortunately, not all CBD companies are the same.

Krysta went through 5 other CBD products before she found CBD Dog Health …

There’s a reason we and a few other manufacturing companies make their CBD the way we do. CBD Dog Health products were developed based on what I learned at the University of Vermont.

CBD for our pets needs to be produced a certain way to give the most benefits. From the part of the plant to the distraction – there is a right way and the cheap, fast way.

You need to know what to look for.

Krysta realized this when she tried CBD Dog Health for her Bruce.

Bruce’s Story

Bruce the dog

Bruce is a 9-year-old pug with IVDD (constrictive myelopathy specifically). Bruce’s spinal cord issues have caused him many issues, most notably hind limb ataxia and neurogenic bladder, which means Bruce can no longer urinate on his own, so Krysta has to catheterize him every day.

Bruce has the heart of a lion, nothing stops him. But in late 2019, Bruce developed another issue. To this day the exact cause of the issue is unknown. Bruce will have episodes of massive muscle activity in his hind limbs, where he is essentially running with his back legs, but completely unaware mentally of what is happening to his rear end. These muscle activity episodes would last anywhere from 20 minutes to 2 hours long, and would physically exhaust and confuse Bruce since he didn’t understand why he was suddenly warm from exercising. His temperature would increase substantially, even running a fever during these episodes, which was another negative effect.

The lactic acid buildup was also a concern from this vigorous uncontrolled activity. Krysta tried every traditional and natural solution: muscle relaxers, sedatives, nervous system suppressants, acupuncture, chiropractic, massage, laser, alpha-stim, and even CBD—you name it she tried it. Yet the spasms were continuing.

Krysta reached out to colleagues in a natural pet health forum, and when I saw the post, I had to reach out.  Even though Krysta had already tried another brand of CBD, I was sure that HEAL Full Spectrum Hemp Extract (CBD) OIl would help Bruce. I could tell Krysta was both doubtful and hopeful, but she gave it a shot.

Within two doses of HEAL, Bruce’s spasms ended, for good. Bruce has been on HEAL ever since, and not only does it help keep his spasms at bay, but he also sleeps better and his mobility has improved!


Angela Ardolino is passionate about animals and has dedicated her life to providing all-natural relief to pets of all ages and breeds. Ardolino has worked with animals for over 20 years and operates Fire Flake Farm, a rescue farm in Lutz, FL. A medical cannabis expert, Ardolino holds a degree in the therapeutic uses of cannabis from the University of Vermont School of Medicine and is the founder of CBD Dog Health. Combining her background in broadcast journalism and her passion for pets, Ardolino is the host of a pet-centric podcast, “It’s a Dog’s Life” on Cannabis Radio. Additionally, she is the owner of Beautify the Beast, a natural pet salon and spa. Ardolino has five dogs and up to 10 residing on her farm who she is fostering or boarding. Visit and to learn more.


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